The Debrief - June 2024

Casting a critical eye on a consumer video games campaign

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• The case for a critical eye on consumer game campaigns

• Is Epic Games walking into a Fortnite competition trap?

• What Reuters Institute research tells us about video games journalism

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Good morning VGIM-ers,

Welcome to the first edition of The Debrief, another exclusive newsletter for my wonderful paid subscribers.

The purpose of The Debrief is simple. Every month, this newsletter will:

• Take a closer look at three to five stories that shaped the sector in the past month.

• Provide a curated list of recommended long reads to sharpen your video games thinking.

• Update you about what’s coming next with me, including opportunities to work together, offers and teasers of forthcoming events.

If you’d like to receive The Debrief and get access to a load of other VGIM perks, you can become a VGIM Insider for just £50 per year using the discount below.

But without further ado, let’s dive into the first Debrief with a question: should we take every consumer campaign about video games at face value?

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Source: Steam

The case for a critical eye on consumer campaigns